April 14, 2008
Blog
Many business owners believe that their website is doing all it can. It attracts some visitors each month and generates one or two sales leads, but nothing much else happens. I can’t help but agree with them. Unless website owners actually believe their site is a useful (and very cost-effective) marketing tool they’ll never truly [...]
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February 28, 2008
Blog
Websites are supposed to be dynamic. This means they need to be updated. Which means someone needs to manage them. The question is, is that person you? Let’s take a look at a fictional website for a fictional client of mine called Acme Engineering. Acme is a small company and they’re tired of paying me [...]
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